Useful Tips, Info and Advice

Events and Conferences
Marketing

Promoting your Conference or Event Online

Conference Promotion Online Events come in many different styles from small gatherings to large conferences. Maybe you just want to list upcoming events on your site, or perhaps you need the ability to register guests and sell tickets online. No

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Hosting & Security

Why using HTTPS and SSL on your website matters

HTTPS and SSL – a brief overview Essentially, SSL establishes an encrypted link between the server where your website is hosted and your visitor’s web browser. This ensures that all data passed between the two remains private and secure. Google’s

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Website Design

Periodic Website Maintenance : What do I do?

Web site maintenance is an integral part of updating and keeping your site working properly. Many people don’t realize the benefits of site maintenance, but having a good web developer update and maintain your site is something one should not

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eCommerce

eCommerce websites myths busted

Many companies and businesses are misinformed when it comes to creating and maintaining an eCommerce store. It’s not something to treat lightly – however it doesn’t have to be a nightmare for you either. Here are some common misconceptions about

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eCommerce

eCommerce Product Page SEO Considerations

It’s common for online store owners to think that by simply listing hundreds of products on their eCommerce website, search engine traffic will start rolling in. It turns out that is far from reality. The fact is, optimising e-commerce websites

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Marketing

Content Marketing and Hiring a Copywriter

Every business needs content. Not the bland, me-too nonsense that frequently clutters up our inboxes and feeds, but genuinely useful, interesting content. Effective content builds your audience, and builds your business. But without a strategy, content creation can feel like

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SEO and Google

How Content Marketing and SEO intertwine

Contrary to popular belief, content marketing and SEO do not compete with each other. Instead, they are two parts of a more holistic marketing plan. Content marketing and SEO intertwine within this plan to drive success. You cannot have strong

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Marketing

How to set up your avatar

An “avatar” is an image that represents you online—a little picture that appears next to your name when you interact with websites. A Gravatar is a Globally Recognized Avatar. You upload it and create your profile just once, and then

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Website Design

How High-Quality Photographs Boost your Business

Promoting new products, especially via an eCommerce site, can be a challenge to any entrepreneur. Clients and consumers rely on getting an accurate idea of what a product will be like before deciding to purchase. If you have high-quality photographs

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