Useful Tips, Info and Advice

Website Design

Why I Use WordPress to Build Websites

WordPress is Open Source WordPress has more than a decade of development to look back on in which it has been tested on millions of websites and refined in the process. With thousands of talented, dedicated folks behind it, updates,

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Events and Conferences
Marketing

Promoting your Conference or Event Online

Conference Promotion Online Events come in many different styles from small gatherings to large conferences. Maybe you just want to list upcoming events on your site, or perhaps you need the ability to register guests and sell tickets online. No

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Hosting & Security

Why using HTTPS and SSL on your website matters

HTTPS and SSL – a brief overview Essentially, SSL establishes an encrypted link between the server where your website is hosted and your visitor’s web browser. This ensures that all data passed between the two remains private and secure. Google

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eCommerce

Stripe is available in New Zealand – at long last!

Stripe is a popular payment service provider for eCommerce stores worldwide. Up until recently the only major player in the simple-to-use and easy-to-set-up payment gateway systems in New Zealand was PayPal. But as-of this month, Stripe (which for a long

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Website Design

Periodic Website Maintenance : What do I do?

Web site maintenance is an integral part of updating and keeping your site working properly. Many people don’t realize the benefits of site maintenance, but having a good web developer update and maintain your site is something one should not

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eCommerce

eCommerce websites myths busted

Many companies and businesses are misinformed when it comes to creating and maintaining an eCommerce store. It’s not something to treat lightly – however it doesn’t have to be a nightmare for you either. Here are some common misconceptions about

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eCommerce

eCommerce Product Page SEO Considerations

It’s common for online store owners to think that by simply listing hundreds of products on their eCommerce website, search engine traffic will start rolling in. It turns out that is far from reality. The fact is, optimising e-commerce websites

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Marketing

Content Marketing and Hiring a Copywriter

Every business needs content. Not the bland, me-too nonsense that frequently clutters up our inboxes and feeds, but genuinely useful, interesting content. Effective content builds your audience, and builds your business. But without a strategy, content creation can feel like

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SEO and Google

How Content Marketing and SEO intertwine

Contrary to popular belief, content marketing and SEO do not compete with each other. Instead, they are two parts of a more holistic marketing plan. Content marketing and SEO intertwine within this plan to drive success. You cannot have strong

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