Search Personalisation – how this affects what you see in Google
Years ago everyone saw exactly the same search results. Today no-one sees exactly the same search results. Everyone gets a personalised experience to some degree, even in private browsing windows. The reason behind this is that Google wants to give
eCommerce websites myths busted
Many companies and businesses are misinformed when it comes to creating and maintaining an eCommerce store. It’s not something to treat lightly – however it doesn’t have to be a nightmare for you either. Here are some common misconceptions about
How Content Creation – text and images – affect SEO
Your goal is to deliver engaging content that attracts interest, connects with your audience, builds trust and demonstrates authority. Content creation is more than just writing words and placing them on a web page or blog post. Having excellent copy
eCommerce Product Page SEO Considerations
It’s common for online store owners to think that by simply listing hundreds of products on their eCommerce website, search engine traffic will start rolling in. It turns out that is far from reality. The fact is, optimising e-commerce websites
How Content Marketing and SEO intertwine
Contrary to popular belief, content marketing and SEO do not compete with each other. Instead, they are two parts of a more holistic marketing plan. Content marketing and SEO intertwine within this plan to drive success. You cannot have strong