Deciding what colours to use on your website
Colours are an emotional expression of our personality. They hold power to influence your audience’s feelings and behaviours directly. They are a vehicle for meaning and sense, thus playing an essential role in your website beyond just aesthetics. In contrast,
The importance (or not) of the About page
I recently completed an online course about positioning and specialisation. I have great respect for the tutor, but disagree quite vehemently on one of his points, discussed under the heading ‘Site Creation Mistakes’. In this module he stresses that not
Sports Websites for Members, Fans & Followers
These days it’s expected that your club is on the web in some shape or form. Ideally, it keeps your fans informed, attracts new players, and contains the latest news on activities, wins, losses and other events. It’s important to think through
How your Website Can be Used to File & Share Documents
Are you in need of an effective system that would allow your employees, customers or suppliers to work with your company’s files online? Fortunately, these days there are many document manager website plugins that enable you to improve your business’s workflow
My website works – why would I need a new one?
When to redesign or rebuild your website If your website is more than three years old, chances are it’s out of date and sending the wrong message to your customers and search engines. We tend to think websites are like
Do I Need A Designer? Why Not Just use Wix or Weebly?
I can’t compete with Wix or Weebly on price and I don’t try to, because they provide a service to a different market than me. These types of website builders give you the tools you need to design and build
Websites for non profit animal care and wildlife rescue organisations
Non-profits and charity organisations have turned to the web to get their message to the public and share the news about the work they do. Of course this means they need websites to display information, share news, ask for workers
Some thoughts on building your own website (as a non-developer)
Recently I watched a video by a guy who was venting his frustration because he was experiencing a problem with a plugin on his WordPress website. It peaked my interest because the he reminded me that sometimes we forget how
Websites based on a MVP to ensure a return on investment… today
Minimum Viable Product (MVP) The first version of a product is often referred to as a Minimum Viable Product, or in other words, a product that has just the core features that make the product work. In other words, it’s
What’s best – WooCommerce or Shopify?
Shopify and WooCommerce are both great choices that serve different purposes and audiences. Although you can do a lot with Shopify you’re more limited than you are with WooCommerce. Each eCommerce platform has advantages for specific situations. If you value flexibility
Why I Use WordPress to Build Websites
WordPress is Open Source WordPress has more than a decade of development to look back on in which it has been tested on millions of websites and refined in the process. With thousands of talented, dedicated folks behind it, updates,
Stripe is available in New Zealand – at long last!
Stripe is a popular payment service provider for eCommerce stores worldwide. Up until recently the only major player in the simple-to-use and easy-to-set-up payment gateway systems in New Zealand was PayPal. But as-of this month, Stripe (which for a long